Project Overview

Cafe Rio

Graphics Design / Branding

Café Rio, a new entrant in the instant coffee market, wanted to redefine the coffee-drinking experience in India by curating the finest beans from the best estates around the world to create unique blends customized for the Indian palate.

Crisp consulted Café Rio on it’s initial Brand strategy, including it’s packaging design, BTL (below the line) activities and TVC (television campaign).

Packaging Design Samples